When’s the last time you checked your email? If you’re similar to many people, you most likely check your email over two times daily. When you run a business, there’s no easier way to reach out to your target audience than email. Keep reading for valuable tips on how to capitalize on the ease and simplicity of an effective email promoting campaign.

Do you want to be known as a spammer? If you send emails that are unsolicited, people will think you are a spammer. This hurts your reputation, but even worse, your IP may be blocked by some ISPs.

You should not send out emails unless you have the authorization to do so from your customers. This reduces the chances of your emails being marked as spam.

Do not continuously insist that your subscribers “Buy Now.” ” marketing approach. This approach appears like spam and you will lose your …